Président du studio BlackMeal / Blog sur les tendances du Motion Design et de la vidéo en général

McDonald’s – Drive-Thru Free Car Day by LE CUBE

To celebrate the World Free-car Day (September 22), McDonalds Brazil, together with the agency DM9DDB created an activation inviting customers to the Drive-Thru using alternative carbon-free transports.

We were invited to take part on the project creating illustrations and an animation for the campaign. Under the creative direction of Ralph Karam, Le Cube has assembled a team of Latin artists from all around the world to create the different styles that compose the campaign.

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