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Typomad 2014 – Opening Titles

Typomad is a typography festival in Madrid, Spain. This year’s theme was ‘oculto’ (or ‘The Hidden Part of Type’). Calango was invited to produce this year’s opening titles.

Taking the theme and identity colors as a starting point, we made a small visual game for each of the speakers. It was used to hide or reveal their initials.

Client: Typomad
Direction, design & animation: Jeroen Krielaars /
Typomad logo: Pablo Gámez Navarro

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